If there are any two words that can create a big difference in the revenue generation process of small and medium businesses, they are in the title to this blog – Stay Connected. Scores of management practitioners have emphasized the fact that revenue generation from existing customers is far cheaper than new business development. It is…
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About: Ananth Koovappady
Recent Posts by Ananth Koovappady
Leveraging Social Media
Social media has become quite a staple in today’s business environment – impacting both, small and large, businesses. For a small business, swimming through this deep pool can, quite often, present its own set of challenges. If they believe they do not have the tools leverage social media. And yet, as a small business owner,…
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Networking in a Distracted World
Image from maggie-jackson.com, where credit was given to Karen Smul Ivan Misner, the founder of the networking organization BNI, once said, ”Learn how to be here now”. But he says that we are increasingly living and networking in a distracted world. Former Boston Globe columnist, Maggie Jackson, says “never before have we been so disconnected”. She says,…
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Instant Inspiration – Listen…… Get Inspired
So very often when we begin an unknown journey, fear grips us. Bringing us to a point of giving up. Yet, at times like this, if we pause, push away our fears, focus on the task on hand and just give it all, we come out as winners. Malakai Paul, who participated in Britan’s Got…
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