This year has been full of curveballs. Your clients and employees have stuck loyally by your side. With the holidays approaching, it’s a great opportunity to show your appreciation. As you’re brainstorming ideas, why not consider giving high-quality custom gifts to your clients and strategic partners? Why Giving Custom Gifts Boosts Your Reputation Gift-giving is…
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8 Fall Marketing Ideas To Elevate Your Brand
Fall is in full swing and small businesses are working harder than ever to close out 2020 strong and become more resilient to unexpected events. As you are finalizing your marketing plans, consider adding physical elements to the very-digital world we’ve grown increasingly accustomed to during 2020. Here are 8 fall marketing ideas to elevate…
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Your Customers – 4, 4 & 92
A friend and small business owner recently asked for my thoughts on generating transactions for his business. Had I scripted this moment (and I didn't) I couldn't have found a better starting point for my article today. What business owner hasn't thought about getting more customers? Even if (when) you are blessed with all you…
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Dialogue vs Monologue
I don't think that there is an owner of a small business, anywhere, that hasn't dreamed of more customers and a big advertising budget to make that happen. Be careful what you wish for. For a small business that could do you more harm than good. I say that based on what I have learned from Jay…
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