The Anatomy of a Business Brand | Instant Imprints Mira Mesa

Your brand is more than just a name and a slogan. It shows who you are, what you stand for and what the purpose of your business is. A strong brand identity is what sets your organization apart from the competition and gives your customers a greater sense of loyalty. Let’s dive into what makes…
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Maximize The Power of Business Trade Shows

Trade shows and industry events serve as critical opportunities to build B2B connections, and business promotional products play an important role when it comes to trade show marketing. We reached out to several marketing professionals and business owners to get their tips for maximizing trade show effectiveness. The Right Trade Show Marketing Tools Building an…
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Did You Know? The History of Custom Apparel | Instant Imprints Mira Mesa

Custom apparel has come a long way since its early roots in ancient China. That’s right—traces of historic custom apparel date back to 200 AD, with the use of woodblock printing. Nowadays, custom apparel is commonplace to the public, with nearly every major brand putting out branded promotional products of some kind. How did the…
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